Selected Works

A few recent commissions

A handful of custom sites, each built around the work it represents.

PJ's Signature Designs website
Made-to-order storefront

PJ's Signature Designs

Visit the site

A custom laser-cut wood workshop, given a storefront that turns ideas into orders.

The Brief

PJ's Signature Designs makes custom, laser-cut wood pieces to order. Made-to-order work is hard to sell through an ordinary online store: every piece starts as a conversation, and the craft has to be seen to be sold. They needed a storefront built around that reality.

The Build

We built an atelier storefront designed for made-to-order work. A gallery shows the craft at its best, a custom-request intake captures the details of each commission, and made-to-order checkout lets customers buy work that is built for them. A custom admin lets her run it all herself: adding products, product and work images, and switching discounts and their sale banners on and off, no code required.

  • A gallery to showcase the work
  • A custom-request intake for commissions
  • Made-to-order checkout
  • A self-serve admin for products, images, and work
  • Discounts with optional sale banners
  • A mobile-first, custom design
  • Proper Establishment: domain, business email, and analytics she owns
Native Roofing & Solar website
Lead-generation site

Native Roofing & Solar

Visit the site

A statewide roofing and solar contractor, given a site built to win and capture leads.

The Brief

Native Roofing & Solar was outgrowing a site that was never built to bring in work. As a statewide contractor with national ambitions, they needed to show up credibly in every market they serve and capture leads cleanly, without the clutter and slow load of an unoptimized template website.

The Build

We built a custom, editorial site designed around lead generation. Dedicated location pages let the company speak to each market it serves, lead-capture forms turn visits into conversations, and full SMS compliance keeps the follow-up on the right side of the rules. The result is a faster, cleaner lead system that presents the company the way a statewide operator should look.

  • Location pages for each service area
  • Lead-capture forms
  • Full SMS compliance for follow-up
  • An admin landing page
  • A blog editor
  • A fast, custom editorial design
  • Foundational SEO

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